IGTV now supports landscape videos. The developers went to meet users and decided to make global changes.
Recall that earlier the authors had the opportunity to publish the announcement of the IGTV video in their Instagram feed. This allowed subscribers to immediately see new IGTV videos from their favorite creators.
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How to post horizontal video to IGTV
Listening to numerous requests from viewers and authors, the developers are introducing horizontal video. The new format will help users watch videos in a familiar way. And bloggers will get more opportunities to implement their ideas.
Along with horizontal videos in IGTV, vertical format will also be supported. Despite the fact that IGTV was originally positioned as a platform for vertical videos, developers do not see this as a problem. Instagram transformed in a similar way in 2015, when it allowed for more than just square photos. More details: How to post a video to IGTV…
For viewers, this means IGTV will be a place to watch even more content from the creators they love – and do it right from their phone. For creators, this means more freedom to express themselves however they want. Vertical videos are great for creators who want to be closer and closer to their audience; but landscape also has its strengths, especially when it comes to formats such as dance and sports, which are highly mobile and often include multiple people in the frame.
Also, we recently wrote that Instagram has updated the design of the Recommendations section.
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