Pinterest invites brands to not only provide inspiration, but also help make dreams come true. To do this, the service has launched new tools for the promotion and sale of goods.
Under Product Pins, users will now see a new section with other products from this brand. You can view the brand catalog by clicking on the “More from …” link.
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Personalized shopping recommendations
Pinterest will make recommendations based on your pins. You can just browse for new ideas, or go straight to checkout on the seller’s website.
Brands can now upload their full catalog to Pinterest and easily turn their products into Product Pins.
Shopping ads are now available to all companies through the Ads Manager. Once products are added to Pinterest, brands can easily advertise them through this tool.
These updates will help brands sell more on Pinterest and help users find products that match their unique style and taste.
Meanwhile Instagram is testing local business pages…
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