VK mentions – what is it and how to follow it if you are a large brand

VK mentions – what is it and how to follow it if you are a large brand

Mentioning VKontakte is a feature introduced in 2012 and used by both ordinary users and SMM specialists. Mention can be used to send a notification to any network user. When we are mentioned, an alert lights up in the “bell” – by clicking on it, you can see who mentioned …

YouTube to launch Brand Lift on TV and a new ad format

YouTube to launch Brand Lift on TV and a new ad format

YouTube announced the launch of a new format and Brand Lift on TV screens. The service team posted a message about this on the Google blog. Brand Lift polls on YouTube will now be optimized for the big screen, and viewers will be able to answer questions using the TV …

Personal brand on Instagram: creation, development and promotion

Personal brand on Instagram: creation, development and promotion

A personal brand is an image that associates your name with a specific activity. An example of a personal brand is designer Artemy Lebedev or Elon Musk. An entrepreneur, blogger, expert, athlete or company representative can develop their brand. Why promote a personal brand on Instagram and other social networks, …