Gallery in Yandex Zen: how to make and publish.  +8 tips for creating a gallery

Gallery in Yandex Zen: how to make and publish. +8 tips for creating a gallery

Gallery in Yandex.Zen is a publication consisting of pictures and captions to them. We can say that the galleries have replaced narratives. The gallery format is convenient for readers in that it can be viewed directly in the Zen feed without opening a channel. Let’s figure out how to make …

How to make a Narrative in Yandex Zen.  Examples of articles with narrative

How to make a Narrative in Yandex Zen. Examples of articles with narrative

Instagram has Stories, and Yandex.Zen has a narrative. This is a small, flexible post adapted for mobile tape. The narrative consists of screens, the reader can flip through them one after another. Here you can place pictures, gif-animation, video, links, text. ATTENTION: from April 7, 2020 Yandex.Zen will disable the …

How to make money on Yandex Zen: channel monetization

How to make money on Yandex Zen: channel monetization

You already know how to create a channel in Yandex.Zen, write articles and make narratives, it’s time to talk about making money. The principle of making money on Yandex.Dzene is simple: you write unique articles, if they are read, Yandex places ads there and pays money for it. The more …

How to insert a link in Yandex Zen: into an article, narrative and channel description

How to insert a link in Yandex Zen: into an article, narrative and channel description

A Yandex.Zen channel can become a good source of free traffic for your website and pages on social networks. Adding Zen links will not only increase the number of visitors to your site, but also improve SEO. Any additional source of traffic with increased user activity is proof that the …

How to add a video to Yandex Zen.  Acceptable format, size and length

How to add a video to Yandex Zen. Acceptable format, size and length

We have already written about working in Yandex.Zen: how to create a narrative or publish a link, now we will figure out how to upload a video to your channel. From today’s article, you will learn the basic technical requirements for a video: size, format, length. Get step-by-step instructions on …

Yandex and Google maps: tips, mistakes and influence on the reputation

Yandex and Google maps: tips, mistakes and influence on the reputation

Recommendations for working with cartographic systems are given by Vladislav Sinchugov, Head of Social Media Advertising and Reputation Management Department at Ashmanov & Partners. He worked with major brands BOSCH, Clarins, Royal Canin, Almaz-Antey, IL Patio, etc. Reading time: 4.5 minutes Tags: Optimization, SEO, Yandex, Google, trends What is the …

Yandex advertisers will be able to place ads on TikTok

Yandex advertisers will be able to place ads on TikTok

Yandex offered businesses to buy ads on TikTok via Direct. According to the developers, this way advertisers will be able to reach a new youth audience using a special ad format adapted for the TikTok video platform. Read also: How to make a Pro account in Tik-Tok Auto promotion on …

Yandex Zen has built a recommendation feed into Viber

Yandex Zen has built a recommendation feed into Viber

Yandex.Zen has agreed to embed its recommendation feed into the second most popular Viber messenger in Russia. The latter, due to the partnership, hopes to increase the time that users spend in the application, now in this it is inferior to WhatsApp and Telegram. Yandex.Zen hopes to attract at least …

Yandex Zen launches video ads and simplifies monetization rules

Yandex Zen launches video ads and simplifies monetization rules

Now Yandex.Zen authors will be able to make money not only on articles, but also on videos. Zen launches system testing for video ad placement. Soon, this type of earnings will be available to authors with connected monetization and channels where videos are published. Auto promotion on Instagram without blocks …