TikTok is testing a new option that will allow you to pin videos at the top of your profile page.
At the moment, you can pin up to three videos, taking up the entire top line. Pinned clips will be highlighted with a special marker.
How to anchor a video in Tik-Tik: step-by-step instructions
To anchor a video at the top of the page in Tik-Tok:
Step 1. Open the main profile page and click on the video you want.
Step 2: Click the three dots at the bottom right of the screen.
Step 3. In the menu that appears, choose “Pin”.
After that, the video will move to the top of the page and a “Pinned” tag will appear on it.
This new option lets you highlight the most interesting or important videos on the page. Also, it increases the advertising potential, since bloggers will now be able to sell spots in pinned videos.
This is a logical update, since anchoring posts or content is already available on most social networks. That said, the ability to anchor videos in Tik Tok, is not a global change, but it can be very relevant and useful, and this is another element to consider when planning promotion on the social network.