Update of dynamic retargeting on VKontakte: now you can pin the first card in the advertising carousel

According to VKontakte for Business, now you can pin the first card in the advertising carousel dynamic retargeting… This card will not change, unlike other products that are dynamically added to the selection.

Dynamic retargeting is a tool that helps you “catch up” on a social network with those who have already visited your online store. Each user sees a personalized ad with or similar to the products they viewed.

Auto promotion on Instagram without blocks

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Advertising

In the fixed first card, you can inform the user about promotions, discounts, place an additional call to action or talk about the range of goods.

Recall that earlier the social network introduced a new ad format: You can now advertise sites in the news feed without the VK community.

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