VK community statistics became available in the mobile application

Business Pages statistics are now available in a mobile application – keeping track of events and important metrics has become more convenient than ever.

To find a new section, first update the app, then go to the Business Page and click on the gear in the upper right corner. On the page that opens, select the “Statistics” item.

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Reach, message, engagement, and subscriber activity data is available for individual posts as well as for the entire community.

Topic article: How to analyze group statistics in VK

Also, the developers have added numbers for advertising so that you can immediately evaluate its contribution. For example, how many messages were posted by users after interacting with the ad. Keep track of how fans are reacting to the latest formats, study the response to ads – and quickly change the approach if necessary.

Earlier, VKontakte launched a campaign to support business.

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